Category Archives: Sporting

Head’s Up: Chicago Welcomes New Era Flagship Downtown

Photo Courtesy of SinnamonS

New Era has finally made it’s way to the midwest setting up shop in none other than the Windy City!  The newest flagship location is located at 201 S. State Street (just north of Adams).  This is the very first owned & operated retail location in the midwest and with 2 levels and a total of 4,500 square feet it also happens to be the largest New Era shop in existence.  With almost 9 decades in the business, being known as the official on-field cap of the MLB, and even spotted on runways – you better believe we were excited to welcome New Era to Chi-town and even more excited to be invited to the VIP grand opening this past Thursday night.  A huge thanks to the Chicago Blogger’s Network for making sure we were involved.

From 8PM-11PM, New Era’s newest location opened it’s doors for a private party exclusive to VIP invited guests only allowing them a sneak peak at their newest and largest location.  Guests were able to shop the hottest in headwear, satiate their appetites with light bites including mini hotdogs and chicken wraps, quench their thirst with a fully stocked open bar, and move to the beats of DJ J2K of Flosstradamus & Hollywood Holt fame.

And what is a celebration without cake & gifts?  New Era delivered there, too.  Mini cupcakes in a variety of flavors (including an insanely delicious chocolate peanut butter) with the New Era logo were passed out to guests and before leaving all attendees received New Era Backpacks filled with goodies including t-shirts, belts, mini hats, etc all donning the brand’s logo.

The second floor hosted an even more exclusive VIP party for select guests.  The lucky few also went home that night with a very special limited edition New Era cap embroidered with the Chicago Skyline.  Only 300 of those caps exist and NowYouKnow was lucky enough to go home with a few.

The newest New Era store officially opened it’s doors to the public this past Saturday.  if you haven’t made it over there yet, be sure to swing by when you get a chance to check out some of the hottest caps plus apparel and accessories for men and women.  My personal favorite… these adorable animal hats which have become quite popular and the fact that as an adult I can actually get away wearing – what would otherwise be deemed absurd wear for an adult – makes them all the better!

Photo Courtesy of SinnamonS


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Posted by on November 14, 2011 in Fashion, Shopping, Sporting, Where We've Been!


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QUAY FIGHT NIGHT: Pacquiao vs. Marquez LIVE Viewing Party


 Pacquiao vs. Marquez LIVE Viewing Party

Chicagoans are invited to view the highly anticipated Manny Pacquiao vs. Sergio Marquez fight LIVE from the MGM Las Vegas on Saturday, November 12 at Quay Restaurant & Bar in Streeterville.  The HBO Pay-Per-View broadcast will be presented live on the plasma TVs in the front bar beginning at 8:00 PM.  

While there, guests can enjoy Quay’s signature bar appetizers for $8 – $13 each including Bacon Sliders, Mushroom Flatbread, Breaded Oysters, Mussels, Calamari, Tarte Flambe, Duck Confit Nachos, Quay Crab Cakes, Wisconsin Cheddar Sliders and more.

WHEN:  Saturday, November 12 beginning at 8:00 PM

COST:  No Cover

RESERVE: No reservations required

465 East Illinois
Chicago, 60611

Monday – Sunday: 11:00 AM – 2:00 AM
Saturday: 11:00 AM – 3:00 AM
Saturday and Sunday:  8:00 AM – 3:00 PM


Posted by on November 10, 2011 in Social, Sporting


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Welcome Winter with Standing Sideways Video Premiere & Big Snowman Kicker Party

Make some last minute plans for tonight or start planning your Saturday night with these two fun winter events:

Standing Sideways Video Premiere

Thursday, November 10 · 6:00pm – 9:00pm
Burton Snowboards Chicago Store

56 East Walton Street, Chicago, IL 60611
Don’t let the warm weather fool you Chicago! Snow has already begun to fall out west and east. Kick off your season correct!  Enjoy FREE drinks,  FREE food, Giveaways, shopping, and the oopportunity to meet some amazing riders!

 Big Snowman Kicker Party

when: Saturday, November 12, 2011 from 6-9pm

where: windward boardshop – 3317 North Clark Street

Head on over to windward on November 12 between 6-9pm to checkout our new winter 2012 gear, celebrate one-year of windward re-invented, and support a local chicago skater’s new book. As always, we will have free food, drinks and giveaways! Don’t make the big snowman a big and ANGRY snowman, bring your friends!

Also, bring in your board for a one day only deal on full hot wax and edge sharpening tune ups for only $25! Winter is just around the corner so get that ole’ stick in shape to get out and conquer the mountain on opening day.

Raffle donations help raise money for our good friend and local rider, Amos Soma Fuller, to publish his new book, “Tough Like You”. The book will be a guide for all action sports riders, filled with tips and stories on how to keep your body in shape and dominate your sport.

I hear the Big Snowman is the main supplier for Santa’s coal delivery service…so you better be a good boy or girl and come out to Windward Boardshop on November 12.


All are welcome, but I.D. is required for those wishing to partake in adult beverages!

You know how we do! This premiere is going to be super fun and the riders that are coming out are really rad. If you’re not familiar with the names check out some of their footage over at and get yourself familiar! As always there will be free stuff and cool folks so we best see your faces here.

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Posted by on November 10, 2011 in Free, Shopping, Social, Sporting


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Red Bull Fuel + Fury

Red Bull Fuel + Fury

Saturday, November 5, 2011 from 5:00PM-8:00PM

Outside of Wrigley Field
(Entrance will be located on the corner of Clark/Waveland)

Hosted by Levi LaVallee, eight of the globe’s top snowmobilers are descending upon Wrigleyville for Red Bull Fuel + Fury, a freestyle snowmobile competition that will take place outside of iconic Wrigley Field. The event, which will send competitors soaring against the night skyline, will mark the first time that extreme snowmobiling has touched ground in the heart of Chicago. 

The competition will take place on one of the most jaw-dropping courses that the sport has ever seen. Thousands of cubic yards of woodchips, dirt and turf will be laid to the asphalt beneath three mammoth steel ramps. Between flips, grabs and big-air tricks, the unrelenting series of kickers will let riders ferociously vie for victory in front of captivated onlookers, and a panel of heavyweight judges. The competition will be judged in a double eliminated bracket. 

Competing Athletes:

  • Daniel Bodine
  • Heath Frisby
  • Eric St. John
  • Cory Davis
  • Jeff Mullin
  • Fred Rasmussen
  • Jimmy Fejas
  • Ted Culbertson

Twitter: @redbullCHI | #redbullFF

Admission: Tickets are FREE, but will be REQUIRED for entry.

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Posted by on November 4, 2011 in Free, Social, Sporting


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Monday Night Football with FabFitFun!

Monday, November 7 · 7:30pm – 10:30pm
Market Restaurant and Sports Bar

1113 W Randolph St.
Chicago, IL
Who said football isn’t a sport for the ladies?!FabFitFun & Market are proud to present Monday Night Football with a healthy twist!

Join us for complimentary Skinny Girl cocktails and healthy snacks as we cheer on the Bears!

And Boys.. don’t be shy we will have plenty of $12 buckets of Bud and selection of craft drafts for you to enjoy with your ladies.

E! News host Giuliana Rancic founded FabFitFun almost a year ago in hopes to get ladies motivated to lead healthy lives.


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Posted by on October 31, 2011 in Free, Singles, Social, Sporting


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